Graphic Design 3

"Love is the world" for Indonesia tsunami

Background

Indian Ocean tsunami in December 26, 2004, the scope of the earthquake occurred mainly in the Indian plate and the Asian plate junction, located in the Andaman Sea.

Sudden disaster to Indonesia, Sri Lanka, Thailand, India, the Maldives and other countries caused huge casualties and property losses.

The statistics show until January 10, 2005, the Indian Ocean earthquake and tsunami have caused 15.6 million deaths, which may be nearly 200 years the world's deadliest tsunami disaster.

Brief:

Jackie Chan, Eric Tsang, Ann Hui  decided on January 7 large-scale disaster relief activities, " Love is the world ", held at the Hong Kong Stadium, the entire event for up to seven hours, the public can Free admission.

The topic is "Love is the world" and the theme song is "We are the world",  because the program does not provide free admission for this reason, and many knew the world was held fundraising gala sponsors have all participated. Because the all staff did not to take any reward,  hoping to minimize costs and stage construction aspects have been to help.

Idea:

A "zero-cost" special performances. This is  a "zero cost" funds operate of special performances. Including audio, lighting, stage engineering and plan, director, actor all the staff did not to take any reward.And one ticket 100 yuan all donated.The stars donation first and then sing.

Result:

Love is the world two hundred stars performed the fundraising over thirty million yuan.

Chinese oil workers donation 13.46 million yuan. China Red Cross donation 10.66 million yuan. "King" of all artists support, Emperor Foundation also donated more than one million yuan donation. Love is the world charity end, the total donation up 30.54 million yuan.

All the stars and major sponsors to participate in the world's disaster fundraiser shoot very well reflected in the people of the world unite, love and attaches great importance to the needs of people in disaster areas.  People understand the difficulties of people in disaster areas, and actively carry out charity concert for people in disaster areas can play a good role in the support and encouragement. 

　

Thesis - Task 3

Action research

Action research is a applicable for research methods for educators. It is a methods and techniques, also is a new kind of Scientific concept, research type.
Action research is from the actual work needs to find topics, In the actual work process studies, by the actual workers and researchers to participate, research results for the actual workers to understand, master and apply, so as to achieve solve the problem, the purpose of changing social behavior research methods.


It is a combination of theory and practice, That data collection, cooperation explore self-reflection, multi summarize the final solution to the problem.