2013年11月24日星期日

Graphic Design 3 ( part 1 ) - Campaign Progress

GANTT CHART





This is what I doing form September until December for this semester, it is to clear and have the planning to development the idea and finish my work.

Advertising Campaign   
From week 2-3 we need research on 2 advertising campaign that was successfully executed in the market or industry. Research and analysis advertising campaign form the 5 parts.
1.Company background
2.Challenge or brief
3. The idea
4. Result
5. Marketing problem
And analysis why this piece of work is good? What you would have done differently and why?
And to presentation your analysis advertising campaign, from this research  i learn how to start do a campaign before this research and analysis i know nothing  about  advertising campaign.

Because i need combine three subjects Graphic Design 3, llustration 3 and thesis together to do the work for this semester. So i need choose one strong issue for every subject is good to continue and finish the work untill next semester. And the issue must reflecting society. At first i choose Shark fins to be my issues and after research,mind map, sketch think about idea then discuss with lecture i change a new issue. Finally i choose the issue is about Abortion. 


This is my mind map, sketch all of the ideas and concept for my first issue.
Shark fins.














Finally issue Abortion.

Abortion Statistics: 1.2 Million Babies Die Every Year From. Abortion means interruption of pregnancy or induced abortion, deliberately end of pregnancy, remove the embryo or fetal death resulting behavior. Abortion behavior is equivalent to murder.  Although the child was not born, but he has his own breathing, heartbeat in mother's body. And he is a life, termination of his life, is an extremely cruel act. Also seriously hurt the mother's health.

I wanna make people aware of the seriousness of the issue of abortion. To let people know how to love yourself and do not hurt the one you love. Abortion will be a serious threat to women's health, also will bring the psychological shading. In some countries already have a clear legal provisions abortion is illegal behaviour.

Purposes:
1. Through promotion, let pregnant women in crisis pregnancies understand that abortion is not the only choice.
2. Awake the public to give pregnant women in crisis pregnancies more mercy and care.
3. Unformed fetus is also life, should not be selfish to deprive the fetus's right to life.
4. Life begins at conception; respect the sanctity of life; protect fetuses.
5. Reduce abortion rate.
6. Encourage women who have had abortions walk through pain.

Mind Mapping and Sketch






Hand with fetus.


Gun’s gesture pointing to the stomach.


B – type ultrasonic
Forceps with incomplete fetus body.


Incomplete fetus’s body in bin.



Umbilical cord with surgical scissors.



Forceps with incomplete fetus body.


About psychological
Show bad dream
Crawling baby with incomplete lower body in the dark



Evil doctor.
Woman’s shadow with contraceptive. 







Around religion, surgical hazards, hospitals and doctors.



Combine with religious
Make the fetus model and break to piece one by one put into the logo.



Combine with religious
Make the fetus model and break to piece one by one put into the logo.



Packaging design safety measures supplies.


Packaging design safety measures supplies.

Go through the way of exhibition development my design campaign.
The exhibition shows works of art are available for all sales proceeds to the poor pregnant women activities funded.
1. A series of illustrations, poster design,
Around religion, surgical hazards, hospitals and doctors.
2. Packaging design safety measures supply.
3. Activities designed bottles and napkins scene.
4. Close to life's daily necessities,
People usually use can be seen in the design,
Like aprons, baby clothes and supplies
5. Professional knowledge lectures video, and knowledge leaflets.










To be continue...














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